Google introduced its experimental AI mode in India, requiring users to opt in via Search Labs for English-only Q&A-style searches currently.
The tool handles complex, multi-part queries and follow-up questions but lacks details on local language support.
Initially tested with U.S. premium users, it now includes shopping features, voice/image search, and ads after a broad U.S. rollout.
Voice and image search are supported in India, powered by Gemini 2.5, with early testers submitting significantly longer queries.
India’s 870+ million internet users make it a vital market and multilingual testing ground for Google.
The company aims to counter rising competition from tools like ChatGPT and Perplexity by offering a conversational interface.
Google also promotes AI overviews globally, used by over 1.5 billion people to summarize search results.
Recent reports suggest these AI features may reduce publisher traffic from organic search.
AI Mode is our most powerful AI search, with more advanced reasoning and multimodality, and the ability to go deeper through follow-up questions and helpful links to the web, said by Google Officials.